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by: Michael James
Rydium
http://www.rydium.com/index.html
› › ›
Ad Networks
Rydium was founded
in 1999 to provide branding and direct response advertising opportunities across
a group of niche content online publishers.
The Rydium Network
provides a cost-effective way for advertisers to place ads online and publishers
(Webmasters) the opportunity to make money through targeted advertising on their
Web sites. It's a group of publishers considered to be Rydium's top-tier,
best-performing Web sites. Rydium promotes and works with each one individually,
giving advertisers and publishers top opportunities. Vertical markets offered
are technology, gaming, wireless, shopping, entertainment, and sports. Campaigns
exist in a broad range of formats and sizes, with various goals and
requirements. The company matches content orientation and audience of your site
to the right advertisers.
Rydium Reach
provides a single point of contact where advertisers can place their advertising
campaigns across multiple Web sites. It provides access to a more mainstream
audience and offers mass reach. The network is cost-effective and is optimized
based on your ROI goals. Ad buys on Rydium Reach are targeted on ROI
performance, not by sites or categories. Publishers can remain anonymous while
advertisers can achieve cost-effective media placements.
Rydium Reach
specializes in 468 x 60, interstitials, standalones, and coregistrations. It's
flexible, to react to the ever-changing trends of the Internet. By creating a
service that's flexible and efficient, Rydium can meet advertisers' goals, and
build and retain relationships.
Rydium Reach
currently serves over 1 billion banner impressions and more than 135 million
pops monthly.
Rydium Reach takes a
proactive approach to sourcing new inventory and can buy inventory on a set rate
or rev-share basis. Suppliers should have no less than 5 million page views a
month and no less than 200,000 unique users a month.
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